Understanding Google’s E-E-A-T

Understanding Google’s E-E-A-T

Google’s E-E-A-T, which stands for Experience, Expertise, Authoritativeness, and Trustworthiness, is a concept that has been gaining attention in the SEO world.  It’s not a ranking factor of Google’s search algorithm but a component of Google’s Search Quality Rater...
What is Helpful Content?

What is Helpful Content?

Am I writing helpful content? Whenever I start to write an article, especially about digital marketing, SEO or website design, I always ask myself this. Will my content help my readers? Can they find value in my article?  Those are always my guiding questions and...