Understanding Google’s E-E-A-T

Understanding Google’s E-E-A-T

Google’s E-E-A-T, which stands for Experience, Expertise, Authoritativeness, and Trustworthiness, is a concept that has been gaining attention in the SEO world.  It’s not a ranking factor of Google’s search algorithm but a component of Google’s Search Quality Rater...
What is Helpful Content?

What is Helpful Content?

Am I writing helpful content? Whenever I start to write an article, especially about digital marketing, SEO or website design, I always ask myself this. Will my content help my readers? Can they find value in my article?  Those are always my guiding questions and...
What is SEO?

What is SEO?

Online marketers and businesses often hear about SEO or Search Engine Optimization and for most of us, it sounds like alien words. Others don’t even bother to check it out. But for online businesses and website owners, it is an essential part when having a website and...